PP20-5-Web-30U40GregoryBalderaz

Gregory Balderaz

The pool industry first intrigued Gregory Balderaz in 2010, when he began working for a landscaping service company that also maintained pools. He ran a 50-pool service route there before moving on to a company that focused solely on pools. It was there that he learned the repair side of pool care, which he says…

Meet Our 2021 Panel
|

Meet Our 2021 Panel

Ana Manning Co-owner and COOManning Pool Service Houston, Texas Ana Manning started at Manning Pool Service in 2012, four years after her husband, David Manning, joined the company. She says it was chaotic until she came on. One of the first things she tackled was restructuring the pool routes. Manning worked at Manning Pool Service…

Next Generation

Next Generation

Photography by Ian Schatte New Year’s Day was big for the second generation of Mannings. Their ownership of Manning Pool Service in Houston, Texas, many years in the making, was finally official.  Jeff Manning, Sr., who had been in the pool industry since 1982, started Manning Pool Service in 2001 as a one-pole operation running…

marketing budget

Strategic Spending

Your marketing budget requires planning, flexibility Building a marketing budget can be tedious for pool professionals, but as Ian Schatte, marketing coordinator of Manning Pool Service in Houston, Texas, says, the best-laid plans require funding. Schatte prepares a quarterly budget for each department and a large umbrella marketing budget for the year, assessing its largest…

Manning Pool Service

Manning Pool Service

Manning Pool Service HoustonManningPoolService.comPhotography by Derek Salyer David Manning, 29, Maintenance managerAna Manning, 29, COOJeffrey Manning, 31, Repair manager As of January 2020, the baton of ownership for Manning Pool Service in Houston, Texas, will be passed to the second generation: Brothers Jeffrey (Jr.) and David Manning and David’s wife, Ana. Jeff Sr. — who…

Google It

Google It

Our tech-heavy culture has a tendency to turn nouns into verbs, not the least of which is ‘Google.’ As powerful as Google is, when it comes to customers finding your business listing on the search engine — managed through a free Google My Business account — is not something you want to leave unmonitored. “In…