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National Water Safety Month Coalition Celebrates 20th Anniversary

A national coalition of water safety partners, including the American Red Cross, the National Drowning Prevention Alliance, the National Recreation and Park Association, the Pool & Hot Tub Alliance and the World Waterpark Association, along with governors in 45-plus states, are working together to promote May as the 20th annual National Water Safety Month. Since…

PHTA

Claffey Pools Partners with Step Into Swim to Fund Drowning Prevention

Claffey Pools, a luxury pool and spa builder in north Texas, has announced its third annual campaign with Step Into Swim, an initiative of the Pool & Hot Tub Alliance dedicated to creating more swimmers through safe swim education. This continued financial support from Claffey Pools is part of the company’s commitment to helping the community and allows…

Legionella Testing

An Ounce of Prevention

Adding Legionella testing to your list of pool services can not only create another revenue stream for your business but also help save customers’ lives. Legionnaires’ disease is a type of lung infection caused by inhaling small water droplets that contain the bacteria Legionella. Private and commercial pools could be putting swimmers at risk of…

Pool & Hot Tub Alliance Welcomes Jeff Henriksen as Chief Strategy Officer 

Pool & Hot Tub Alliance Welcomes Jeff Henriksen as Chief Strategy Officer 

The Pool & Hot Tub Alliance has announced Jeff Henriksen has joined the organization as chief strategy officer.  In this role, Henriksen will work closely with the CEO and the PHTA board of directors to develop, communicate and execute strategic initiatives. Several of the initiatives Henriksen plans to implement include increasing PHTA’s position as an…

Genesis Announces Faculty Chair and Advisor

Genesis Announces Faculty Chair and Advisor

Genesis, a company of the Pool & Hot Tub Alliance based in Alexandria, Virginia, has announced Rocky Wisley as its new construction faculty chair. He is the owner and operator of Serenity Hardscapes LLC in Memphis, Tennessee, which recently earned the American Shotcrete Association qualified shotcrete contractor — wet-mix, level I designation. Wisley earned his…

Wayne

Wayne’s World

Wayne Ivusich starts a new act Early in Wayne Ivusich’s long career at Taylor Water Technologies, Wade Beebe, the company’s vice president, took him aside and said, “Wayne, one of the goals I have for you is to become well known in the industry.” Thirty years later, Ivusich received Pool Nation’s Robert Lowry Lifetime Achievement…

Step Into Swim meets 2022 fundraising goal

Step Into Swim meets 2022 fundraising goal

On Jan. 25, the Pool & Hot Tub Alliance’s Step Into Swim initiative expressed gratitude toward its sponsors for helping the organization reach its goal of raising $750,000 in 2022.Ongoing partnerships with key program supporters Fluidra, Hayward Holdings Inc. and Heritage Pool Supply Group, helped Step Into Swim provide grants to more than 60 facilities…