SPS PoolCare.Poolpromag

SPS PoolCare Continues Growth Through Acquisition of Healthy Pools of SWFL

SPS PoolCare has acquired Healthy Pools of SWFL, a leading provider of residential pool maintenance and repair services located in Fort Myers, Florida. Healthy Pools represents the sixth acquisition for SPS PoolCare in Florida and is the company’s 29th investment in the pool industry.

GreenStory Global

AquaComfort Water Group Acquries GreenStory Global

GreenStory Global Pool and Spa Filtration, a provider of pool and spa filtration solutions designed to improve water quality and reduce chemical usage, has joined the AquaComfort Water Group family of companies. With the addition of GreenStory Global, AquaComfort Water Group expands its portfolio of sustainable and innovative solutions that cater to the unique needs…

testing systems

Soft Opens

A few years ago, a friend who doesn’t work in the swimming pool industry called me about an ear infection she developed after using a backyard pool on Canada Day. “It was the first day the pool was open, ever,” she said. “They just finished construction. I don’t understand how this could happen.” Those of…

Content Marketing

Content Marketing for Pool Companies

Content marketing can be a powerful way to signal that your pool business is strong and professional without having a conversation. I’ve seen it myself; content marketing can bring you leads you may not have received otherwise.  However, content marketing can mean different things to different business owners. What does good content marketing look like…

PHTA

Pool and Hot Tub Alliance Offers Ready-to-Use Onboarding Course for New Hires

The Pool and Hot Tub Alliance is offering an on-demand pool and hot tub industry introduction course to help quickly onboard new team members. In this course, new employees from all levels and areas of a pool or hot tub business will learn how the industry works, everything from key definitions, safety, pool and hot…

Leslie’s Urges Consumers to Avoid Chlorine Tablets Without an EPA Label

Leslie’s Urges Consumers to Avoid Chlorine Tablets Without an EPA Label

Leslie’s, the largest direct-to-consumer brand in the U.S. pool and spa care industry, is urging consumers to stop using chlorinating tablets sold on Amazon and other third-party sellers under imported product brand names originating outside the U.S. These products do not bear the required Environmental Protection Agency label and could cause harm to swimmers, the…

5 Must-Watch Trends for Pool and Spa Businesses in 2021

5 Must-Watch Trends for Pool and Spa Businesses in 2021

By Rachael Pritz, vice president, RB Retail & Service Solutions Software The business surge in 2020 due to COVID-19 caught most pool and spa service businesses by surprise, especially given that we were forced to operate much differently than in the past. Despite the challenges, savvy pool and spa professionals are embracing the opportunity to…