Safe Swimming
Drowning is a tragic event no pool pro wants to think about. Yet 11 people die by unintentional drowning every day.
GENESIS: 26 Years and Onward
Educate. Certify. Connect.
These are the three cornerstones of GENESIS, the acclaimed pool industry education program that’s forging ahead into its 26th year.
Pleatco Pool Tech Search Returns in 2023
Pleatco, Pentair’s subsidiary, partners with GENESIS, the Pool & Hot Tub Alliance, and AQUA Magazine to kick off the 2023 search for top pool and spa service technicians.
The State of the Pool Industry
The pool industry is chugging along — builders are still building pools from last year, servicers are busier than ever and some manufacturers are expanding to meet demand.
PHTA Congratulates Leader Certificate Earners
The Pool & Hot Tub Alliance is pleased to announce that its first cohort of the PHTA Leadership Certificate Program Powered by Cornell University has graduated.
PHTA Receives 2023 Power of Associations Gold Award for Step Into Swim
The Pool & Hot Tub Alliance earned a Power of Associations Gold Award from the American Society of Association Executives for its successful Step Into Swim initiative.
PHTA Supports Reintroductions of Virginia Graeme Baker Pool and Spa Safety Reauthorization Act
The Pool & Hot Tub Alliance (PHTA) announced its support of the Virginia Graeme Baker Pool and Spa Safety Reauthorization Act.
BridgeUSA Program Resolution Receives Strong Industry Support
Over 400 organizations support the resolution introduced in June by Reps. Blake Moore, Annie Kuster and Chris Pappas. This resolution reaffirms bipartisan Congressional support of the U.S. Department of State BridgeUSA programs — formerly the Exchange Visitor J-1 Visa Program.
The Pool & Hot Tub Alliance Launches New Jobseeker Website
The Pool & Hot Tub Alliance’s launch of its jobseeker website, WorkInAquatics.com, and job board made exclusively for PHTA member companies, careers. WorkInAquatics.com, marks a major milestone for the trade association.
Pool & Hot Tub Alliance Welcomes Jeff Henriksen as Chief Strategy Officer
The Pool & Hot Tub Alliance has announced Jeff Henriksen has joined the organization as chief strategy officer. In this role, Henriksen will work closely with the CEO and the PHTA board of directors to develop, communicate and execute strategic initiatives. Several of the initiatives Henriksen plans to implement include increasing PHTA’s position as an…
Cornell University and PHTA announce leadership program
The Pool & Hot Tub Alliance has announced the launch of its first cohort of the PHTA Leadership Certificate Program, powered by Cornell University. This program is exclusively for PHTA members and has two tracks, one for executive leaders and a second for emerging leaders. According to organizers, the PHTA Leadership Certificate Program, which was…